PHOENIX, Oct. 11, 2021 /PRNewswire/ — A broadcast production studio, unlike any other in North America, celebrates its grand opening on October 12, 2021, as the demand for original programming and content skyrockets.
What sets BitFire Studios apart from the competition? Our technology, pioneering broadcast transmission capabilities and industry veteran team are just the start.
The broadcast production facility in North Phoenix boasts 16,000 sq ft of production space, two separate sound stages, adjoining control rooms that allow for several productions to take place simultaneously and LED walls that create real-time, reactive environments that perfectly sync with the camera for a seamless and fully immersive filming experience. The cutting-edge technology highlights the use of Augmented Reality (AR), Virtual Reality (VR), and Mixed Reality (MR) emphasizing the use of computer-generated content and creating, intricate new worlds as was seen on Disney’s ‘The Mandalorian.’
These ultra-high resolution LED screens and floors wrap around the sets, enveloping hosts in any location imaginable. Expensive location shoots can now be flawlessly created in studio with the perfect lighting.
“This groundbreaking technology is not found anywhere in the state of Arizona, as these LED walls and floors have become the gold standard for production facilities,” said Bob Sullivan, President & CEO of BitFire Networks + Studios.
BitFire Studios is opening in partnership with Alice Cooper’s Solid Rock Teen Centers which inspire teens to grow through music, dance & art … providing vocational training in sound and recording, lighting, staging and video production.
“The mission of the Solid Rock Teen Centers fit perfectly with the work we do here at BitFire Studios,” added Sullivan. “Our partnership will allow youth access to our studios and the opportunity for us to mentor and augment their video production and broadcasting skills. It’s important for us to give back to the community and this opportunity is a perfect fit.”
“BitFire Studios offers passion, innovation and encouragement to the youth at our teen centers in Phoenix and Mesa,” said Randy Spencer, Development Director at Alice Cooper’s Solid Rock Teen Centers. “We are grateful that youth at our teen centers get to learn from some of the entertainment industries brightest minds. We are excited to see great things from this partnership.”
The grand opening comes at a time when the need for original programming and content is greater than ever. In a recent study by Cisco and reported by Forbes, by next year 82% of all created content will be video and the average U.S. family now pays for four different streaming video subscriptions. BitFire Studios is a place content creators can generate new…
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