Broadcast Sport is launching the Broadcast Sport Awards 2021, which celebrate the best in sports content.
The new awards honour the best sports content on TV and digital platforms – from sports documentaries and live sport production to social media, advertising and marketing campaigns.
From the stand-out projects to the pundits and presenters fronting the content, the Broadcast Sport Awards shine the spotlight on the most creative and inspiring examples of sports production, sports broadcast and digital sports content of the last year.
There are 18 categories in total, covering sports projects and the people working both in-front-of and behind the camera. The full list of categories is below.
The Broadcast Sport Awards 2021 will open for entries in June, with the winners revealed at a gala dinner awards night on 3 November, at a central London venue.
More information about the awards will be revealed over the coming weeks.
Broadcast Sport Awards 2021 categories
Sports Production Company of the Year
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This award recognises a sports content business that, over the last 12 months, has truly excelled in a particular area of sports production; live sports, sports docs, social media content or any other aspect of sports content creation.
Best Lockdown Award
This award will go to the outstanding single show or series that was produced under lockdown conditions. It can be a new format that was conceived, commissioned and TX-ed in quick time, or a pre-existing title that was reimagined due to the restrictions and produced in an innovative way. The distribution of the content is platform agnostic (digital, linear tv, or hybrid format).
Sports Documentary of the Year (Series)
The best factual sports television series of the year. The winner will have excelled at telling a compelling and illuminating sports story across multiple episodes that provides great insight into the subject matter.
Sports Documentary of the Year (Film/Programme)
The best factual sports television and/or theatrical release of the year. The winner will have excelled at telling a compelling and illuminating sports story that provides great insight into the subject matter.
Best Social Media Campaign
A sports marketing project that has excelled at maximising reach and engagement with its target audience on at least one social media platform. The campaign will be able to demonstrate how it’s fully embraced the opportunities opened up by social media, and how the campaign has resonated with the demographic it’s attempting to reach.
Esports Event of the Year
The year’s most outstanding televised esports event, which stood out in terms of its scale and ambition; through innovating in the way the content was distributed; through its on-screen analysis; and in how the event was staged and produced.
Best Sport Entertainment Programme
This award is for the sports…
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